I produced over fifty TV spots for Pokémon Trading Card Game, including this one introducing the XY series. 

The TV spot was created and produced fully in-house in our new animation studio, plus it was the first spot to carry the universal Pokémon branding of “Gotta Catch ‘Em All!” It aired on U.S. kids networks and internationally in France, Italy, Spain, Germany, Canada, and the UK, among others. My team created a cinematic version that ran in select U.S. theaters and they also developed print, web, and search executions to round out the project.